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2008 : The Year of the Acquisition

Thu, 22 May 2008 21:13:00 -0500

I feel like I should be writing this article for a recap at the end of the year rather than in the middle, but where we are heading is clear to me. In all corners of the tech industry, companies are merging. But this year it seems that the most notable combinations have better reasons than those before them - usually. To begin, we learned in April that Layered Technologies acquired Fastservers. The reason for this venture was described by John Pozadzides, Chief Marketing Officer and Vice President of LT.

"We're really big in the individual unmanaged servers, and we're really big in the grid hosting space. And that leaves this little sweet spot right in the middle for the managed server offerings, which is the only thing that Fastservers does. So when you put the two companies, that's why it's such a beautiful fit for us."

Larger companies are actively seeking specific value to add into their existing offerings. Unlike hosting mergers of the past, the most recent mergers are not for the sole purpose of gobbling up more numbers. Those other deals (think of the ones in 2007) make you ask, "Was it a merger or simply a purchase?" Icing can be layered on but doesn't change the cake inside.

The next tech mix that caught many of us by surprise was the scoop of Ars Technica by Condé Nast Publications. All of us are familiar with the excellent quality of Ars content and didn't imagine they would blend with any other company. Apparently they are on the climb for more readers and more contributions. Ars stated their reason as this below.

"Once we realized that an acquisition would be the quickest way to accelerate the growth of Ars, the question turned to who the best possible partner could be. Respect for our community and our stewardship of the website was of utmost importance, and Condé Nast could offer both.

Just as important, Condé Nast is privately owned, unquestionably strong, and has a very solid reputation for respecting and fostering talent. We wanted to be somewhere corporate leadership would "get it," somewhere the next fiscal quarter isn't more important than the long term, and somewhere with a proven track record of fostering smaller businesses."

The two mergers I have mentioned so far have a clear basis of providing a better, smarter service while expanding at the same time. This idea brings me to the latest question on the tipping scales this week: the surprise which combined efforts between ThePlanet and TouchSupport. In press releases, TouchSupport has mainly been described as a provider of server administration and management. While they do offer such services, what is instead most important about TouchSupport is that they provide technical support to many hosting companies, who may or may not have services with ThePlanet. You can imagine the complexities of the feelings on this merger. Instead of acquiring their services, ThePlanet instead acquired the company itself.

"At The Planet, we are interested in extending our Advanced Services portfolio, and the services Touch Support provides its customers are precisely the kinds of offerings our customers are requesting. We evaluated a number of companies, and Touch Support was identified as the ideal company to help us jump start these services for our dedicated hosting customers and to grow that segment of our business. As we see it, it's an ideal fit for both companies and for our customers."

What does all of this movement mean for the rest of the year and years ahead? Hopefully you have a very solid idea of where your company stands and how you will navigate its growth. There are always options but never choose swiftly. And companies you rely on for information or support may change their own directions, therefore causing a few detours on your map of success. Stay subscribed to publications like theWHIR for the latest news and predictions.

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If that can happen, and they can rebuild the events from the information you pass to them your web site will go back up a lot quicker.

The Web Site Reality Check: Taking a Site Inventory

Fri, 28 Mar 2008 12:47:04 GMT
Is your site outdated or in need of a refresher? Here are just a few top signs that your website could be brought into the new century.

Why upgrade? Looks like they are mainly wanting to provide VPS hosting clients the same feature rich functionality of cPanel and WHM while helping to reduce memory usage by up to 60 percent for VPS accounts. Another nice perk about this newest version of cPanel is it will lower the costs hopefully for cPanel powered VPS hosting as right now most VPS customers have to pay the dedicated hosting license fees to use it. Also due to the earlier mentioned cut in memory usage, web hosts should be able to reach a higher account density per machine. So how can you lay your hands on it right now?

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Well, my first official review. In this review I will be covering a brief
outline of the hosting website, hostican.



I�ll start things off by simply saying, �wow.� In these first few days, I could
not be more pleased. I switched from using the hosting company HostMonster.com.
Let me confidently say that I made the right switch.



First things first, service. I had to call HostMonster about 2 times initially
when I joined them. What a pain! There was a line every time I needed to talk to
a representative, and I�ll add that their �Hold� music is just plain awful. When
I switched to hostican, I called them up, bam, talking with a person
immediately. No waits, no ear-ripping music, nothing except good �ol people to
talk to. Not to mention their demeanor and manners. I must say, my experience
with their service has up to this point been absolutely seamless.



Now lets move on to hosting. The best thing about their hosting, in my eyes, is
the simplicity of their two different plans. They are both relatively
inexpensive, come loaded with lots of useful features, and have some great
resources available. The base plan comes with 200GB of disk space, 2 domain
names, one FREE domain, 2,500GB of monthly bandwidth, along with being
e-commerce enabled. Impressive. Remember, that is just the basic plan, only
$6.95 per month.



Now I will admit I haven�t had a whole lot of time to mess around with the
control panel, however they do offer a demo control panel for anyone interested
in looking at that, just go to their site. Now there was one feature that
ultimately switched me to hostican - Wordpress. I�m sure there are lots of other
dedicated hosts that offer wordpress, but hostican made it so simple, it was
absolutely unbelievable. You just go onto control panel, click install
wordpress, and bam, there you go. Dont forget that hostican also provides tons
of free video tutorials on everything from setting up email addresses to
managing files in control panel. I however will only be using the WordPress
features, so the rest of the control panel is up to you to test.



The last thing I will write about for now that really grabbed my attention was
their affiliate program. It is quite amazing I must say. It�s free to setup, you
dont even have to have a domain hosted with them to make an account. Basically,
they pay you �X� amount of dollars per person that signs up using your unique
link. The rates are $70 for the first 4 people you get and $90 for everyone
after that (This resets every month). Also, you can get higher rates if you are
able to refer over 10 people every month. Talk about big money! I signed up for
this right away, and I have their advertisement in my top header that goes to my
unique link. If you sign up under that, you help me and you dont have to pay
extra fees, hidden fees, nothing like that. So if you are in need of a host and
are in a giving mood, feel free to click that Ad up in the top header for
hostican.com.



Well, thats my very simple and basic review. My overall impressions of hostican
are perfect. Up till now things have been smooth, simple, easy, fast,
everything. I would definitely recommend their services to you, and remember,
click my affiliate link to help me out! Overall 10/10, excellent hosting
company.



Click Here to go to hostican website.



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